Sites of the Week: Viral Video Award, a real-fake Onion website & a CV site

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Viral Video Award

Celebrate 21 of the best viral videos of the last year by watching them all in one place.
viralvideoaward.com

Vizualize

When a paper CV isn’t cutting it, try this impressive online visual version.
vizualize.me

OutKube

Inspired by an article in The Onion, OutKube is a decoy website designed to lure away moronic web commenters from “real websites’.
outkube.com

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Remixing things up: how artists are using remixes to get in the game

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Music charts are largely irrelevant, downloading is killing music’s old way of doing things and a new social network or music service like Spotify can open up a new outlet for artist discovery and create it’s own set of problems.

Independent artists are taking advantage of the current melee by promoting themselves in other ways. Take a cursory glance at the popular chart on well-known music blog aggregator site The Hype Machine (hypem.com) and the high probability right now, is that the song sitting at number one will be a remix. No longer confined to obscure twelve inches and B-sides, the remix has become the calling card of many an artist, indie or major label in today’s fragmented music world. Remixes are credible, disposable but great for word of mouth.

James O’Neill, the brainchild of Dublin electronic pop outfit Bitches With Wolves  used The Hype Machine’s chart for his own gain when he released a remix of his current single Hurricane by the producer Ghostboy to blogs a couple of weeks ago (DOI: I also posted it on my blog). The song ended up at number two in The Hype Machine Twitter music chart. “Because of the fact that it’s a global chart and you don’t know who is watching, appearing on it can give you exposure to a potentially wide – if somewhat random – catchment of people,” O’Neill says. “My manager received a huge amount of feedback and enquiries from really random places that particular week. In terms of creating a buzz for yourself, there’s nothing quite like it.”

Hip-hop artists have a long tradition of using mixtapes to promote their upcoming studio albums. It’s a policy adopted by 24 year-old Kristine Flaherty more commonly known as Stanford-educated white female rapper K Flay. Through her website, Flaherty has released a three-volume mixtape, which has helped her get noticed by the likes of Liam Howlett of the Prodigy. 

Flaherty is a fine example of a modern musician working her way through the world. She writes book reviews on her blog in her spare time and when not working on her own music, she uses her production skills to “cross-promote” by remixing artists like Oh Land, Beastie Boys and Kreayshawn.  “It’s another way to promote as a fan of that band might find me through that remix,” she explains.

Flaherty points to an example where the right remix has really worked for an artist,  citing the case of Cleveland rapper Kid Cudi who released a remix by Italian dance duo Crookers of his song Day and Nite. “The remix blew up big time and then that fueled the success of the original version and  Cudi in general”. 

Kid Cudi went on to work with Kanye West on his recent LP. The system is broken but a new system can work.

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Band of Blogs: Major Lazer, ANR, Burial vs. Massive Attack & Jessie Ware

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Major Lazer

Diplo and Switch return to their electronic dancehall project with artwork that nods to Don Draper and a tune which bangs like some kind of Dutch jumpstyle tune. Rugged and raw.

Major Lazer featuring The Partysquad – Original Don

Burial / Massive Attack

(Almost) anonymous dubstep producer Burial got his hands on two Massive Attack songs with their blessing and reworked them into 12-minute long dark gems.

ANR

It’s Around You is full-bodied electro-indie from ANR (Awesome New Republic), a duo born out of the South Florida warehouse party scene. What do you mean you’ve didn’t know that existed? Tut tut.

Jessie Ware

Having featured on records by SBTRKT and Joker, the young South London singer impresses on her own debut single Strangest Feeling with a super sweet and commanding vocal presence over skittering electronica.

Strangest Feeling by JessieWare

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